SCOTT BROTHERS BUTCHERS

Client:
Scott Brothers

Disciplines:
Interior Design
Branding & Packaging
Environmental Graphics
Website Design


 

Rebrand of a well-known family butcher business in Dundee. The Scott Brothers butchers had been a known and loved retail business in Dundee for several generations. The family owners wanted to modernise the face of the business without alienating core values and customers, whilst appealing to new and wider ranging customers. A key (and brave) dimension to this rebrand was driving the business online. Online meat and butcher related products now represent a significant percentage of their business growth. 442 created the new identity across both print and online platforms and applications in-store. 

 

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442 Design
Commercial Creativity

5th Floor, York House
14 South St Andrews Street
Edinburgh, EH2 2AZ